About us

About Splay

Sport made simpler — for schools, clubs, coaches and players.

We bring together practical sports equipment, specialist brands and straightforward buying support so you can spend less time sourcing kit and more time using it.

3,500+ schools, clubs & coachesA growing community buying equipment through Splay.
30 day hassle-free returnsClear, straightforward support after purchase.
Purchase orders acceptedBuilt to make school and organisation buying easier.
Specialist sports brandsSplay, Heritage Cricket and Modus Football.
Our story

More than a sports shop.

Splay was built around a simple idea: buying sports equipment should be easier. Whether you are replacing a few training essentials, equipping a PE department, building a club package or choosing the right kit for an individual player, the buying journey should feel clear and practical.

Our range has grown across team sports, PE, agility, coaching and specialist equipment, alongside our dedicated Heritage Cricket and Modus Football brands. But the aim remains the same: useful products, sensible choice, clear guidance and dependable support.

We do not want customers to have to understand an endless catalogue before they can make a good decision. We want Splay to help you get to the right equipment quickly — whether that means shopping directly, using a buying guide, building a package, placing a purchase order or asking our team for help.

Who we serve

Different customers. One simpler way to buy.

Our website and service are designed around how our customers actually buy equipment — not just around product categories.

01

Schools

PE equipment, sports day solutions, team sports, playground activity and ready-to-go packs, supported by quotes and purchase orders where needed.

02

Clubs & Coaches

Training, matchday and coaching equipment for sessions, squads and entire clubs — with bulk ordering, packages and practical buying support.

03

Parents & Players

Equipment for individual players and families, backed by clearer size guidance, buying guides and specialist cricket and football ranges.

Our value proposition

The right equipment, a clearer choice and support when you need it.

Splay combines a broad sports range with specialist expertise and practical ways to buy. From one item to a complete equipment package, we aim to remove friction from the process.

Relevant choiceEquipment selected around real sporting, coaching and PE needs.
Clearer guidanceFinders, guides and support that help customers choose with confidence.
Flexible buyingShop online, quick order, request a quote or use a purchase order.
Dependable supportReal help for product questions, larger requirements and repeat orders.
Our brand family

Specialist brands with a clear purpose.

We use focused brands where specialist identity and product development matter, while Splay remains the home for the wider sports and activity range.

SPLAY

Our core sports equipment brand, covering training, agility, PE, coaching, team sports, sports day and everyday sporting essentials.

Shop all equipment
HERITAGE CRICKET

Dedicated cricket equipment built around the needs of players, schools and clubs — from bats and protection to training and team solutions.

Explore Heritage Cricket
MODUS FOOTBALL

Our football-focused brand for players, goalkeepers, coaches and teams, with specialist equipment for training and matchday use.

Explore Modus Football
Our mission

Make sports equipment easier to choose, buy and use.

We want every customer to get to the right solution faster, with the information and buying options they need.

Our vision

To become the most useful sports equipment partner for schools, clubs, coaches and players.

Not simply by offering more products, but by making the whole journey — discovery, selection, ordering and support — better.

What we value

Principles that shape how we build Splay.

Keep it usefulProducts and features should solve a real customer need.
Make buying simplerClear information beats unnecessary complexity.
Deliver real valueQuality, practicality and price all have to make sense together.
Support the customerGood service matters before, during and after an order.
Keep improvingListen, learn and make the range and experience better over time.
A better buying journey

Choose the route that works for you.

Some customers know exactly what they need. Others want advice. Splay is being built to support both.

FIND

Shop or use the Finder

Browse by sport, need or audience, or use our Equipment Finder for guidance.

BUILD

Create the right package

Combine equipment around a session, team, school or activity requirement.

QUOTE

Get support for larger orders

Request tailored help and pricing when a standard basket is not the best route.

REORDER

Buy repeat essentials faster

Use Quick Order when you already know the products and quantities you need.

Whatever your sport

We want to make finding the right equipment easier.

Start with our Equipment Finder, shop the range, or speak to us about a school, club or larger equipment requirement.